Fuller's Earth Powder
Multani Mitti · Minimally Processed



Description
Before the twelve-step routine, there was this. Multani Mitti, also known as Fuller’s Earth has been the cornerstone of Indian skincare for centuries. It draws out impurities, controls excess oil, soothes inflammation, and leaves skin visibly clearer. No fragrance, no preservatives and no side effects. Claylicious takes this one ingredient and gives it to you in its most honest form: harvested, minimally processed, and packaged with nothing added and nothing taken away.
Available in sizes
Available on
Deep Pore Cleansing
Oil Control
Natural Exfoliation
Soothing & Calming
Zero Additives
How to use
Use 1–2 times a week. Follow with your regular moisturiser.
Tip: Mix with honey for extra hydration, or aloe vera for sensitive skin.
Tip: Mix with honey for extra hydration, or aloe vera for sensitive skin.
Step 1
Take 1–2 teaspoons of Claylicious multani mitti in a small bowl.
Step 2
Mix with water, rose water, or raw milk to form a smooth paste.
Step 3
Apply evenly on cleansed face and neck. Avoid eye area.
Step 4
Leave on for 10–15 minutes. Rinse thoroughly with water.
Frequently Asked Questions
What is Multani Mitti?
Multani Mitti, or Fuller’s Earth, is a naturally occurring mineral-rich clay that has been used in Indian skincare for centuries. It is known for its deep-cleansing, oil-absorbing, and skin-soothing properties.
Is Claylicious safe for all skin types?
Yes. Because it contains zero additives or chemicals, Claylicious is suitable for all skin types. If you have very sensitive skin, we recommend mixing with aloe vera and doing a patch test before full use.
How is Claylicious different from other multani mitti products?
Most Multani Mitti products on the market are blended with fragrances, preservatives, or other additives. Claylicious is 100% pure Fuller’s Earth, minimally processed, nothing added, nothing taken away.
Is it vegan and cruelty-free?
Completely. Claylicious is 100% vegan and cruelty-free. No animal testing, no animal-derived ingredients.
How often should I use it?
1–2 times per week is ideal for most skin types. Overuse on dry skin is not recommended as it can be drying.
Where is it available?
Claylicious is available on Tira and Nykaa. You can also reach us at clayliciousskincare@gmail.com for any queries.
What size should I start with?
If you’re new to natural skincare, start with our 50g trial size. Once you’ve made it a ritual, the 180g full size is your everyday companion.